Focus on Quadient

Quadient is an international company that is a leader in enterprise communications. Its mission: to simplify and automate interactions between organizations and their customers, to make every interaction smoother, more efficient, and more meaningful.

Specializing in software solutions and document management tools, Quadient helps its clients send their mail, invoices, emails, and notifications in a centralized and optimized manner. The company stands out for its ability to support SMEs and mid-sized companies in their digital transformation, allowing them to automate essential tasks while improving the customer experience.

With a global presence, more than 50,000 active customers, and revenue approaching 150 million euros, Quadient has established itself as a key player in omnichannel communication.

The challenge: large-scale email management

Managing such a volume of data involves a constant challenge: ensuring that every email sent reaches its destination. A contact database containing too many errors, obsolete addresses, or duplicates can compromise deliverability, degrade the sender’s reputation, and ultimately affect brand image.

For a company like Quadient, where email remains a strategic channel, maintaining quality files is not just a good practice: it is an absolute necessity.

Captain Verify, a solution adopted for its ease of use

Faced with this need, a Quadient employee decided to test Captain Verify. The objective was clear: to find an effective tool, quick to deploy, without heavy technical integration or API dependency.

The choice proved successful. Captain Verify immediately established itself as an autonomous solution, accessible and easy to integrate into existing workflows.

We use Captain Verify independently, as needed. The tool is easy to use, which is what we appreciate the most.

The online interface now allows teams to verify and clean their contact databases directly, without technical constraints and with total flexibility.

Refined practices with experience

The first uses focused on major one-time cleanups. These massive campaigns allowed for a quick cleanse of the databases and a concrete assessment of the solution’s effectiveness. In retrospect, however, the team identified optimization paths to better tailor the tool to their specific needs.

After this first phase, we chose a more refined approach with targeted and regular cleanings. This allows us to maintain a clean base while preserving the most useful contacts.

By adopting this progressive method, Quadient found the right balance: strengthening the reliability of its campaigns while maximizing the value of its data.

Quadient’s opinion on Captain Verify

After several years of use, the verdict is clear: Captain Verify remains an indispensable tool in Quadient’s daily operations. Despite the evolution of its needs, the company has not considered an alternative solution and continues to trust the platform.

Yes, we recommend Captain Verify. It is a reliable solution that is easy to integrate into a workflow. Even though our needs have evolved, the tool remains suited to our use.

With Captain Verify, Quadient exemplifies a simple truth: in a world where every email counts, investing in data quality is not an option but a lever for sustainable performance.

Nicolas
Author

I bring my expertise in digital marketing through my articles. My goal is to help professionals improve their online marketing strategy by sharing practical tips and relevant advice. My articles are written clearly, precisely and easy to follow, whether you are a novice or expert in the matter.

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