Nicolas

I bring my expertise in digital marketing through my articles. My goal is to help professionals improve their online marketing strategy by sharing practical tips and relevant advice. My articles are written clearly, precisely and easy to follow, whether you are a novice or expert in the matter.
Top 10 annoying errors to avoid in emailing

Emailing is a very common marketing strategy, redoutably efficient and useful for building a long-term relationship with prospects as customers. CAUTION However, it’s a double-edged weapon that, if it’s badly…

Woman working intently at computer desk.

Classic scenario: you’re checking your emails, and one catches your eye because you don’t recognize the sender. You then wonder whether it’s spam or an important email. How can you…

best email marketing templates

Because our inboxes are flooded with messages, it is essential for you, email marketing experts, to stand out with the most attractive sends possible. A well-designed template creates a positive…

Woman smiling at phone with sparkles

The SMS marketing, often underestimated, is a powerful and direct communication strategy that is gaining popularity in the digital marketing world. It’s worth noting that between saturated email inboxes and…

How does inbound marketing work?

Unlike traditional marketing techniques and advertising, inbound is not about overtly pushing the consumer to buy, but rather about making it come naturally to you. A shade that is very…

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